- Growth Daily
- Posts
- Wednesday, May 21
There are two types of people in tech: those who celebrated Google’s I/O event yesterday and those who are looking forward to Apple’s WWDC event June 9-13 (personally, I’m on the Apple side).
🌟 Today’s Highlights:
Grok AI can make charts and interpret rough sketches now
Google Ads has a bug that stalls spending on New Customer Acquisition campaigns
Here’s how to get 10+ inbound sales calls a month
📊 Stat of the Day: Search advertising costs climbed 13% year-over-year. (Source: LocalIQ)
💡 Today’s Insight: Everything marketers need to know from Google’s I/O event
📳 Ring Ring: 10+ Inbound Sales Calls A Month
Most B2B buyers ghost cold emails and ignore ads. But they do read valuable content from people they trust.
That’s why we build authority-driven newsletters that not only grow by hundreds of warm leads/month, but also convert them into revenue-driving calls.
We plug my proprietary newsletter lead-gen funnel into your business for a nominal setup fee, then write the content, run the ads, and track the leads for an even smaller monthly retainer.
📬 You get a newsletter that pays for itself—and then some.
💡 Today’s Insight 💡
🗞 TL;DR - Yesterday, Google hosted its annual I/O conference and announced a bunch of new updates including a range of AI tools, ad updates, shopping advances, the evolution of Search, and more. We’ve listed out the key updates marketers should be aware of below.
💡 Insight - Google’s planning to launch a new shopping experience in AI Mode in search, which will provide users with more assistance in narrowing down the product search process. Users will get a broader overview of results and Gemini will ask more questions to narrow down the right product matches.
Google’s adding an updated “agentic checkout” option which will buy a product for a user if/when the price drops. It allows users to build an alert based on their preferred price (along with color preferences, sizing info, etc.) and when the price drops Google will alert the user and buy it for them immediately.
They’re also adding a virtual try-on process which will overlay alternate clothing options on a custom image generation model of the user to get a better idea of how items fit on them personally.
In non-shopping world, Google unveiled Google Beam, an AI-powered video communications platform that transforms 2D video streams into a 3D experience by using multiple cameras (6 total) to capture the user’s scene and using AI to merge it into a single replication.
It’s also adding “AI Mode” to Google Search to incorporate more advanced reasoning and answer more complex queries, alongside new deep research capabilities and multimodal search functionality.
Lastly, its Veo 3 video generation tools and Imagen 4 image generation model are getting more powerful with better visual outputs, sound generation capabilities, and AI-generated filmmaking capabilities.
⚡️ Today’s Headlines ⚡️
✂️ IG’s Edits app rolled out enhanced video cropping. The update comes as part of Edits’ regular update roll outs and will make it easier to trim and refine content by selecting a specific area of aspect ratio.
🤯 Sponsors often close 9 new clients in 30 days. Newsletter ads = serious ROI. Reach 200K+ B2B buyers with our new guaranteed CPC or guaranteed leads packages by 👉🏼 Getting in touch today, here!
📊 Grok AI can now generate charts and translate rough sketches. The new features allow users to upload a dataset and allow Grok to translate it into visuals, as well as the ability to “Draw a sketch” as an input to the AI chatbot.
🙏🏼 PLEASE stop making these 3 big marketing mistakes... that I break down on Spotify, Apple, & YouTube →
🪲 Google Ads has a bug that stalls spending for New Customer Acquisition. The bug, which was confirmed by Google Ads, started May 15 and causes New Customer Acquisition (NCA) campaigns to stop spending budgets. The team is actively working on a fix with no specific timeline.
Want more from me?
📩 Want your newsletter to earn the kind of trust mine does? The exact team that helps me write my three newsletters can now ideate, write, and send your company's newsletters for just $1,200/month. 👉🏼 Get More Info Here
🎙 Hear me interview marketing experts on Spotify, Youtube, or Apple Podcasts
📣 Partner with me to get your product/service in front of my audience here
🤝 Hire me to audit your marketing strategy or as a Fractional CMO here
Disclosure: Some things in this newsletter may be a sponsored post or Growth Daily LLC may be getting a small commission if you sign up / fill out their form or Growth Daily LLC might own a percent of the business. In particular, but not always, those sponsored or commissioned or owned posts might have an * in the subject headline. Read our privacy policy here.