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- Wednesday, December 17
Wednesday, December 17
Today's Essential Marketing News & Tips
Are you someone who listens to holiday jingles throughout the entire month of December? Or are your playlists business as usual?
🌟 Today’s Highlights:
Is TikTok going away in the U.S. today?
Instagram is bringing Reels to your TV
This free Martech tools audit can help your broken stack
📊 Stat of the Day: Video posts on LinkedIn get 20x more shares than other post types, while they also see 3x higher overall engagement. (Source: LinkedIn)
💡 Today’s Insight: Pinterest’s trend predictions for 2026 are in
💥 Your Martech Stack Isn’t Broken. It’s Bloated
Let’s be honest: most CMOs are running 20+ tools that barely talk to each other. This never ends well. We’re talking bad data, duplicate reports, and marketing decisions based on guesswork.
GrowthBench has spent over 2,000,000 hours cleaning up Martech messes just like this. From integrations to automations, they make your tools actually work together.
The first 15 Growth Daily subscribers to book a call get a free Martech Tools Audit. Check it out →
⚡️ Today’s Headlines ⚡️
📺 Instagram is bringing Reels to your TV. Amazon Fire TVs, that is. The social network is expanding Reels viewing beyond mobile to compete with YouTube, which largely dominates the TV space.
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🇺🇸 Is TikTok going away in the U.S. today? Probably not, but no one really seems to know. Apparently a second executive order gives TikTok until January 23rd to work out a U.S. sell-off deal, but it’s kinda unclear if that’s even accurate.
🤖 Not sure where to use AI in your business? Very few entrepreneurs I speak to have identified exactly where AI actually saves them the most time or money. I had Nathan audit my businesses, identify the highest-ROI AI automations, and build them end-to-end. We now save hours every week across onboarding, reporting, and client comms. See if you qualify for the same free strategy session with him here →
🎬 Adobe Firefly now supports prompt-based video editing. The new video editor updates supports precise prompt-based edits as well as new third-party models for image and video generation.
💡 Today’s Insight 💡
🗞 TL;DR - Pinterest just released its ‘Pinterest Predicts’ list of what’s about to take off in culture to help brands align with their audience before the competition… and it’s not just total guesses. 88% of Pinterest’s trend predictions from the past 6 years have come true.
💡 Insight - Here are a few of Pinterest’s 2026 trend predictions to keep your eye on:
Food and drink brands will find resonance in Cool Blue – from the runway to mocktails/cocktails to advertising design
A kitschy gummy-esque design is expected to be a hit in home, decor, beauty, and jewelry
Alien-inspired makeup and aesthetics are on the rise, so travel brands can make the most of cosmic-themed destinations like the Northern Lights
Tech brands can feature bold, glam visuals this year with popularity around gold wearables
Pen pals and snail mail are having a moment, which is a great opportunity for eCommerce brands shipping products to consumers
Nostalgia and throwbacks are still strong, an opportunity for any brand in any industry
📬 My favorite podcast just launched a newsletter breaking down lessons from the best entrepreneurs building 8 & 9 figures businesses right now, sign up for it here.
🙇 How I Can Help You This Week:
😤 Been burned by a marketing agency before? Same story I hear every week. That’s why this month I’m making warm introductions to agencies I’ve personally vetted & trust with my own money. Let me help you find the perfect agency 100% free here →
🤖 Not sure where to use AI in your business? Very few entrepreneurs I speak to have identified exactly where AI actually saves them the most time or money. I had Nathan audit my businesses, identify the highest-ROI AI automations, and build them end-to-end. We now save hours every week across onboarding, reporting, and client comms. See if you qualify for the same free strategy session with him here →
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Want more from me, personally?
🤝 Hire me to audit your marketing strategy or as a Fractional CMO here
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