Tuesday, May 28

Today's Essential Marketing News & Tips

If you’re just getting back to work after the long weekend, remember: today is Tuesday. Tomorrow is Wednesday. Only 4 days to get it done. Let’s go 💪

📊 Stat Of The Day 📊

X has 600 million monthly active users as of May 23. (Source: Elon Musk)

💰 Change The Way You Sell

What's the key to thriving in business? Simple: hearing "YES!" from prospects-turned-clients. That's why Accelerating Yes by conversion expert Todd Hartley, is a must-read.

Need a TL;DR? He created effortless buying experiences that just... generate results. In a quick read, you will learn to:

Up your game as an entrepreneur, marketing or sales person.

Work effortlessly with prospects remotely, even without physical access to be in front of them.

Practice traditional face-to-face selling that actually provides results.

Praised by industry leaders like Tony Robbins and Jay Baer, this book will help you become the Rockstar of your Niche.

⚡️ Today’s Headlines ⚡️

👻 Snap shared its refocused ad system & improved results

🎥 TikTok has a new Studio app just for creators

😳 Amazon’s new AI-automated Performance+ ads offer 30-90% lower CPAs

🤖 Meta is working on a paid version of its AI assistant

🇺🇸 Fake U.S. election-related accounts are taking over X

Interested in reaching my audience? Grow with us here

🛠 Things Worth Checking Out 🛠

🔥 GROW REVENUE - Agency owners looking to get out of their operation so they can focus on growth: You can 3X your revenue using a proven 8-step model 8F has used for 800+ Agencies. Learn more and book your call now here →

🔎 AI OVERVIEWS - Google recently rolled out its AI-generated overviews in search results, but the results are… less than ideal. If you want a good laugh or cringe, here’s a collection of some very embarrassing results.

🪦 FALL OF ETSY - Etsy offers a unique marketplace for artists and artisans to sell their goods online. But in recent years, it’s been on a slow downfall due to five distinct issues with its model.

💡 Today’s Insight 💡

🗞 TL;DR - If you’re building an onboarding flow from scratch or just need some ideas to refresh yours, this list is for you. Marketing expert Ramli John shared his top 7 onboarding emails along with templates you can steal to reinvigorate your flow.

💡 Insight - The 7 onboarding email steps are:

  1. Warm welcome email - typically has the highest open & engagement rate

  2. “What’s next” email - helps provide clear next steps for users

  3. Inspo email - helps reiterate the benefits of your product

  4. Social proof email - best way to nudge customers toward conversion

  5. Human touch email - helps people who are stuck and need help from a real human

  6. Upgrade email - reminds users about free or discounted trials & benefits/features

  7. Feedback request email - if users don’t purchase, ask for feedback! You’d be surprised how many people respond

Interested in reaching my audience? Get in touch here

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