Monday, August 25

Today's Essential Marketing News & Tips

Yesterday was National Waffle day, but I’ve been told you can actually celebrate it every day because of free will so… 🧇

🌟 Today’s Highlights:

  • Meta joins forces with Midjourney to boost creativity

  • xAI’s Grok 2.5 model is now open source

  • Missing UGC in your strategy? This is the only tool you need to level up!

  • 📊  Stat of the Day: Midjourney’s Discord server was the world’s largest in August 2025, with 19M+ members. ( Source: Statista )

  • 💡  Today’s Insight : How to use ChatGPT for keyword research like a pro

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⚡️ Today’s Headlines ⚡️

🤝  Meta partners with Midjourney for more AI-driven content features. Meta can now use the AI lab’s ‘aesthetic’ image generation technology across its social media apps to scale AI-assisted creative with faster asset production, more personalization, and richer ad formats.

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  🤖  Elon Musk makes xAI’s Grok 2.5 open source. The   conversational AI model is available on open source platform Hugging Face. This is pivotal for AI accessibility. It could boost transparency and developer adoption, while giving brands and marketers new ways to experiment with custom AI integrations on the platform.

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🎧 Spotify plans price hike (but adds news features too). The music streaming platform targets 1 Billion users while investing in new features like richer playlist customization, smarter audiobook and podcast tools, an AI-powered DJ experience, and a premium “superfan” tier offering exclusive perks.

💡 Today’s Insight 💡

🗞 TL;DR: While   ChatGPT can help speed up and automate SEO workflows, it is not going to be a powerful tool for keyword research if all you have are generic prompts. With the right techniques, AI can generate smarter, more strategic keyword lists that align with real users’ search and discovery behavior.

💡  Insight: On its own, ChatGPT often produces vague or irrelevant terms. So step one to improve it immediately is by using the ‘Deep Search’ feature. With this simple add-on to your prompt, you’ll direct ChatGPT to crawl through a large portion of your site and identify key opportunities. Here’s a test - ask it to analyze your landing page copy for deeper queries. This might take some more time (so go refill your coffee), but the results will be highly improved.

Knowing how to use AI to its full potential is what will actually save you time and advance your efforts. Pairing the right features with structured prompts, seed keywords, and validation through SEO tools, you can uncover long-tail opportunities, semantic clusters, and content gaps so much faster than manual research.

🔑 Takeaway: Treat ChatGPT as a force multiplier in your SEO workflow. Use it to generate results quickly, then cross-check with tools like Ahrefs, SEMrush, or Google Keyword Planner. The payoff is speed and creativity without sacrificing accuracy or search intent alignment. Remember: AI is a keyword research accelerator, not a replacement.

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